Faded Sandpaper

Phil Alvidrez

Phil Alvidrez is the general manager of MagicDust Television and executive in charge of production for RightThisMinute. Phil graduated from Arizona State University with a B.S. in Radio-TV in 1975. One of his professors at the time, Max Jennings, who was also the Executive Editor of the Mesa Tribune, would later tell people that Phil was one of the brightest students he ever had. A journalist at heart, Phil spent 10 years at KOOL-TV, now KSAZ-TV, from 1975 through 1985 as a producer, executive producer and assistant news director. In 1986, Phil moved over to KTVK-TV, where he ran the newsroom from 1986 through 2003. When ABC moved its affiliation from KTVK in 1994, Phil was a leader in the group that built the most successful independent station in America. A creative approach to news would become the backbone of KTVK’s survival and growth. That innovation continues at MagicDust with the creation of the first two nationally-syndicated television shows ever produced in Phoenix, NASCAR Angels (2006-2010) and RightThisMinute (2011-present). Phil is a member of the alumni Hall of Fame at the Walter Cronkite School at Arizona State University.

© Rocky Mountain Southwest Chapter of the National Academy of Television Arts and Sciences 2020

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